WebJan 29, 2014 · As BEEF Editor Joe Roybal so aptly puts it, “It looks like Chipotle is doubling down against agriculture.” As if being named the worst advertisement in 2013 by the Wall Street Journal for its attack on industrial agriculture in its “Scarecrow” campaign wasn’t bad enough, now Chipotle is trumpeting a new campaign called “Farmed and Dangerous.” http://chipotlemobile.weebly.com/scarecrow-campaign.html
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WebOct 2, 2013 · Both the U.S. Farmers & Ranchers Alliance and the Animal Agriculture Alliance, which represent the most powerful players in agriculture, reached out to Chipotle last week to express their... WebClio Awards. Oct 2014. "The Scarecrow" - Chipotle Mexican Grill. Integrated Campaign. Music by: John Hunter. chinese four wheelers kids
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WebJun 6, 2014 · Tonight in Cannes, France, the Chipotle Scarecrow campaign won two Golden Lions and the Grand Prix for PR. This marks the first time that a PR firm has actually won the coveted Grand Prix award. In prior years, I would gnash my teeth and break pencils when I learned that ad agencies had invaded our space and had done a better job of … Webtraditional marketing campaign, Chipotle contracted digital production agency Moonbot for the development of a mobile video game accompanied by an animated digital short film, both titled ‘The Scarecrow’. Chipotle’s Scarecrow was released on September 12, 2013 for Apple’s iOS platform (iPhone and iPad). After five days, the WebJun 16, 2014 · The campaign launched on YouTube with no paid media for the first four weeks. That was followed by a placement in a national newspaper and a social and PR push, as well as the launch of an... chinese fowlerville